Using a “tough love approach” to pursuing a career in the visual arts, Jackie Battenfield expands on her highly successful classes and workshops to provide a comprehensive guide for both emerging and mid-career artists. Providing real-life examples, illustrations, and step-by-step exercises, Battenfield offers readily applicable advice on all aspects of the job. Along with tips on planning and assessment, she presents strategies for self-management, including marketing, online promotion, building professional relationships, grant writing, and portfolio development. Each chapter ends with an insightful “Reality Check” interview, featuring advice and useful information from high-profile artists and professionals. The result is an inspiring, experiential guide brimming with field-tested techniques that readers can easily apply to their own career.
How to Make a Living Doing What You Love
Author: Jackie Battenfield
Publisher: Da Capo Press
In this day and age, when art has become more of a commodity and art school graduates are convinced that they can only make a living from their work by attaining gallery representation, it is more important than ever to show the reality of how a professional, contemporary artist sustains a creative practice over time. The 40 essays collected here in Living and Sustaining a Creative Life are written in the artists’ own voices and take the form of narratives, statements and interviews. Each story is different and unique, but the common thread is an ongoing commitment to creativity, inside and outside the studio. Both day-to-day and Big Picture details are revealed, showing how it is possible to sustain a creative practice that contributes to the ongoing dialogue in contemporary art. These stories will inform and inspire any student, young artist and art enthusiast, and will help redefine what ‘success’ means to a professional artist.
Author: Sharon Louden
Publisher: Intellect Books
If you're like most performing artists, you're not in it for the money. Whether you're a musician, a dancer, or an actor, you've spent years mastering your craft. But to make it your career-you need to figure out how to get paid. Jobs are scarce and talent alone no longer assures success. Today's performers need to hone their entrepreneurial skills and create their own careers. Inspired by the celebrated Juilliard course, The World's Your Stage explains the business side of the performing arts. Filled with insights from leading figures in the arts as well as lessons from thriving artist-entrepreneurs, the book helps you: Understand the numbers * Find your niche-and fill it * Market and promote yourself and your venture * Network productively * Fundraise both online and off * Balance artistic and financial growth with the Oportunity Framework * And more. Keep your dream alive, but keep a clear eye on the facts. With planning and work, you can make a living doing what you love-you just need to learn how.
How Performing Artists Can Make a Living While Still Doing What They Love
Author: William Baker,Warren Gibson
Category: Business & Economics
Offers artists advice on creating a portfolio, planning a career strategy, staging art exhibitions, and making useful connections
Building a Career As a Visual Artist
Author: Cay Lang
Publisher: Chronicle Books
Get that arts grant and be more independent! In this book, artists and arts groups will find all they need to know to support themselves through grants and special projects. This expert guide, written by an insider who has been on both the grant-making and the grant-writing side of the arts, shows readers how to assess their personal strengths and set goals to pursue their dreams. Hands-on examples and how-to exercises are provided for every situation: from creating artists’ statements, to writing letters, fellowship applications, and arts-organization applications, to being ready for that all-important site visit. Online resources, tips on portfolio and personal prep, and information about the inner workings of boards and how to handle the yes, the no, and the maybe make this the complete guide to getting that arts grant. • More than 66,000 foundations give grants—this book helps artists get them • Unique exercises from an insider, plus upbeat, positive approach • Focuses on personal preparation for applying for and getting a grant Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Ellen Liberatori
Publisher: Skyhorse Publishing, Inc.
The definitive, must-have guide to pursuing an art career—the fully revised and updated edition of Art/Work, now in its fourteenth printing, shares the tools artists of all levels need to make it in this highly competitive field. Originally published in 2009, Art/Work was the first practical guide to address how artists can navigate the crucial business and legal aspects of a fine art career. But the rules have changed since then, due to the proliferation of social media, increasing sophistication of online platforms, and ever more affordable digital technology. Artists have never had to work so hard to distinguish themselves—including by making savvy decisions and forging their own paths. Now Heather Bhandari, with over fifteen years of experience as a director of the popular Chelsea gallery Mixed Greens, and Jonathan Melber, a former arts/entertainment lawyer and director of an art e-commerce startup, advise a new generation of artists on how to make it in the art world. In this revised and updated edition, Bhandari and Melber show artists how to tackle a host of new challenges. How do you diversify income streams to sustain a healthy art practice? How can you find an alternative to the gallery system? How do you review a license agreement? What are digital marketing best practices? Also included are new quotes from over thirty arts professionals, updated commission legal templates, organizational tips, tax information, and advice for artists who don’t make objects. An important resource for gallerists, dealers, art consultants, artist-oriented organizations, and artists alike, Art/Work is the resource that all creative entrepreneurs in the art world turn to for advice.
Everything You Need to Know (and Do) As You Pursue Your Art Career
Author: Heather Darcy Bhandari,Jonathan Melber
Publisher: Simon and Schuster
In this comprehensive manual, veteran art career professionals Angie Wojak and Stacy Miller show aspiring artists how to evaluate their goals and create a plan of action to advance their professional careers, and use their talents to build productive lives in the art world. In addition, the book includes insightful interviews with professional artists and well-known players in the art scene. The second edition features a new chapter on social media and includes interviews with artists, museum professionals, and educators. All chapters cover topics essential to the emerging artist, such as: •Using social media to advance your practice •Health and safety for artists •Artist’s resumes and CVs •Finding alternative exhibition venues •Building community through networking •Collaborating and finding mentors •Refining career aspirations This invaluable resource is sure to encourage and inspire artists to create their own opportunities as they learn how the creativity that occurs inside the studio can be applied to developing a successful career in the art world. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
A Guide to Launching a Creative Life
Author: Angie Wojak,Stacy Miller
Publisher: Skyhorse Publishing, Inc.
The fifth edition of this updated and expanded classic provides visual artists with an in-depth guide to developing and building a career as a professional artist. Veteran art writer Daniel Grant weaves the words and experiences of dozens of practicing artists throughout this informative volume to describe their real-life challenges and the solutions they found to overcome them. Grant covers everything from art gallery etiquette to the legal rights of artists, including chapters on: Making the transition from school to the working world Searching for funding through grants and fellowships Developing relationships with art dealers Handling criticism and rejection How to stay safe in the studio Finding a variety of ways to get paid in the new economy New to this edition are expanded sections that look at utilizing exhibition venues from sidewalk fairs to regional biennials to national parks, selling in other countries, talking with collectors about your art and yourself, avoiding the perils of defamation, transporting and travelling with art, using “greener” materials, and the experience of becoming an artist later in life and of artists’ children. The Business of Being an Artist is an invaluable resource for art students, aspiring artists, and professional artists who want to learn all there is to know about successfully navigating the world of art. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Daniel Grant
Publisher: Skyhorse Publishing, Inc.
Designed for professional and aspiring artists and writers, a guide based on the author's acclaimed "Grant Writing for Success" workshops shares comprehensive information for navigating the increasingly competitive grant-funding process to write savvy grant proposals, in a volume complemented by practice worksheets. Original.
How to Find Funds and Write Foolproof Proposals for the Visual, Literary, and Performing Artist
Author: Gigi Rosenberg
Publisher: Watson-Guptill Publications
Category: Performing Arts
This classic guide for artists is completely revised and updated to provide an in-depth view of the legal issues facing the visual artist today and provides practical legal guidance for any visual artist involved with creative work. Among the many new topics covered in this comprehensive guide are: detailed coverage of the myriad developments in copyright (including online copyright registration procedures and use of art on the Internet); changes in laws protecting artists in artist-gallery relationships are explained in depth; scope of First Amendment protections for graffiti art and the sale of art in public spaces; detailed as well as new cases dealing with art and privacy; and a model contract for Web site design and much more. The book also covers copyrights, moral rights, contracts, licensing, sales, special risks and protections for art and artists, book publishing, video and multimedia works, leases, taxation, estate planning, museums, collecting, grants, and how to find the best professional advisers and attorneys. In addition, the book suggests basic strategies for negotiation, gives information to help with further action, contains many sample legal forms and contracts, and shows how to locate artists' groups and Volunteer Lawyers for the Arts organizations. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Tad Crawford
Publisher: Skyhorse Publishing, Inc.
In this book, there are three paths. The whole track-from beginning to end-is a developmental sequence of information and exercises designed to ease you into writing an artist statement. The journey integrates the technical and professional levels of writing with an emotional and spiritual understanding of why you are doing this. The fast track-the technical nuts and bolts on how to write an artist statement-can be pulled together from chapters: 2, 5, 7, 9, 12, 24, 27, 28-39, and 41-44. The contemplative track-a tapestry of psychological, philosophical, and spiritual information, which relates to a range of professional and personal pursuits besides the artist statement-can be found in chapters 1, 3, 4, 6, 8, 11, 13-23, 26, 30 and 46.
Revealing the True Spirit of Your Work
Author: Ariane Goodwin
Publisher: Infinity Pub
I'd Rather Be in the Studio! offers artists practical and comfortable approaches to self-promotion. The focus is on sharing the artwork directly with potential buyers through electronic and traditional communication outlets—in a manner that is comfortable, not artificial. Includes online worksheets and downloads at idratherbeinthestudio.com.
The Artist's No-excuse Guide to Self-promotion
Author: Alyson B. Stanfield
An essential guide for artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online shows any artist how to make a successful living from their work. Cory Huff dispels the myth of the starving artist and provides the effective business strategies necessary to make artistic creations pay. He helps individual artists find their niche; outlines the elements essential for an effective website; and provides invaluable advice on e-mail marketing, blogging, social media marketing, and paid advertising—explaining how to tie all these online activities into offline success. Most importantly, he shares the secret to overcoming the biggest challenge artists face when self-marketing: learning how to tell their unique stories. Every artist has a reason for making art, but can’t always find the right way to express it. Huff provides exercises artists can use to clarify the intellectual and emotional process behind their art, and teaches them how turn that knowledge into stories they can tell online and in person—and expand their reach through blogs and social media to build their art business. Drawing from the stories of successful artists, thoroughly describing how art is sold today, and providing tips on how to build connections personally and electronically, How to Sell Your Art Online illustrates the countless ways artists can take control of their creative careers—and sell their work without selling out.
Live a Successful Creative Life on Your Own Terms
Author: Cory Huff
Written by a gallerist for artists, and updated in February 2017, this encouraging, easy-to-read handbook includes advice and information to help artists successfully launch or accelerate their careers. Topics include: Setting goals, networking, finding & creating exhibition opportunities, selling & pricing art, working with galleries, websites, artist statements, studio management and much more. Also included: Online resources and additional advice from over forty working artists and art dealers. Contributing Artists: Rick Araluce, Carrie Ann Baade, Ali Banisadr, Rebekah Bogard, Benjamin Britton, Mia Brownell, Charles Clary, Peter Drake, Cara Enteles, Roni Feldman, Lori Field, Eric Finzi, Camille Rose Garcia, Julie Heffernan, Seonna Hong, David Humphrey, David Kramer, Martin Kruck, Travis Louie, Marion Peck, Martha Rich, Jean-Pierre Roy, Judith Schaechter, Tony Shore, Aaron Smith, Sarah Trigg, Hanna von Goeler, Didier William and Brad Woodfin. Contributing Gallerists: Kirsten Anderson (Roq la Rue), Noah Antieau (Red Truck Gallery), William Baczek, Zach Feuer, Bert Green, Ken Harman (Spoke Art & Hashimoto Contemporary), Andrew Hosner (Thinkspace), Allegra LaViola (Sargent's Daughters), Jayme McLellan (Civilian Art Projects), Jen Rogers & Kerri Stephens (Varnish Fine Art), Billy Shire (La Luz de Jesus), Mindy Solomon, Linda Warren, Mark Wolfe, and Marcia Wood. Alix Sloan has over twenty years experience in the arts as a curator, consultant, private dealer and gallerist. She regularly shares her expertise in art school lectures and one-on-one consultations, helping artists focus their goals, create strategies and understand what it takes to build and maintain a long-term career in the arts. In this guide, Sloan makes the information every artist needs available in one accessible, straightforward guide.
A Practical Guide for Artists
Author: Alix Sloan
Publisher: Createspace Independent Publishing Platform
You don't have to starve to be an artist. Build a career doing what you love. In this practical guide, professional artist Lisa Congdon reveals the many ways you can earn a living by making art—through illustration, licensing, fine art sales, print sales, teaching, and beyond. Including industry advice from such successful art-world pros as Nikki McClure, Mark Hearld, Paula Scher, and more, Art, Inc. will equip you with the tools—and the confidence—to turn your passion into a profitable business. LEARN HOW TO: • Set actionable goals • Diversify your income • Manage your bookkeeping • Copyright your work • Promote with social media • Build a standout website • Exhibit with galleries • Sell and price your work • License your art • Acquire an agent • And much more
The Essential Guide for Building Your Career as an Artist
Author: Lisa Congdon
Publisher: Chronicle Books
Category: Business & Economics
Be true to your artistic self—but don’t quit your day job. Whether you're a new graduate, considering a job change, or a creative type who isn’t finding time to pursue your passions, don’t fall for this line: “Do what you love and the money will follow.” The world is full of starving artists, but you don’t need to starve financially to thrive artistically. Author JoAnneh Nagler wants you to welcome your creativity and continue to make art—but to do so with a plan. In this groundbreaking book, she provides step-by-step strategies to teach writers, sculptors, painters, musicians, designers, and other artists how tohave a well-supported, well-lived life—and make art at the same time. Learn how to: Answer your own artistic callings and get to your art work Give up starving and struggling and build a supported, creative daily life Manage time, money, and day jobs with easy-to-learn, simple tools Develop rock-solid creative work ethics and motivational skills No matter what kind of creative person you are, this book has the tools you need to live the life you’ve always wanted to live—right now, and for your whole life long.
Author: JoAnneh Nagler
Publisher: The Countryman Press
Dreaming is easy. Making it happen is hard. With a fresh perspective, Carol Lloyd motivates the person searching for two things: the creative life and a life of sanity, happiness and financial solvency. Creating a Life Worth Living is for the hundreds of thousands of people who bought Julia Cameron's The Artist's Way, but who are looking for more down-to-earth solutions and concrete tasks for achieving their goals. Creating a Life Worth Living helps the reader search memory for inspiration, understand his or her individual artistic profile, explore possible futures, design a daily process and build a structure of support. Each of the 12 chapters, such as "The Drudge We Do For Dollars" and "Excavating the Future," contains specific exercises and daily tasks that help readers to clarify their desires and create a tangible plan of action for realizing dreams. The book also provides inspiring anecdotes and interviews with people who have succeeded in their chosen fields, such as performance artist Anna Devere Smith, writer Sally Tisdale and filmmaker R. J. Cutler. The pursuit of one's dreams is one of the great joys in life but also one of the most terrifying. Creating a Life Worth Living is an invaluable road map for this journey, guiding readers as they take the first tentative steps that are necessary before they can fly.
Author: Carol Lloyd
Publisher: Harper Collins
"Ari is at the front of the front. He gets it. I've read a hundred how-to-make-it-in-the-music-biz books, and this one is today's definitive, comprehensive manual." —Jack Conte, 150+ million YouTube views, Pomplamoose, CEO of Patreon Forget everything you think you know about the odds of “making it” in the music industry. Today, odds mean nothing and success is not about lucky breaks. It’s about conquering social media, mastering the art of merchandising and simply working harder and being smarter than everyone else. We are living in the midst of an industry renaissance, one that has left the record companies desperately struggling to maintain their prominence, as a subculture of dedicated, DIY (do-it-yourself) musicians have taken over. These days talent is a given and success has to be earned. In 2008, Ari Herstand boldly turned in his green Starbucks apron to his manager, determined to make a living off his craft as a singer/songwriter. Almost a decade later, he has become a founding member of the new DIY movement and a self-sustaining musician, all without the help of a major label. Now, drawing from years of experience, Herstand has written the definitive guide for other like-minded artists, the ones who want to forge their own path and not follow the traditional markers of success, like record sales, hits on the radio or the amount of your label advance. Incredibly comprehensive and brutally honest throughout, How to Make It in the New Music Business covers every facet of the "new" business, including how to: Build a grass-roots fan base—and understand the modern fan Book a profitable tour, and tips for playing live, such as opening vs. headlining etiquette, and putting on a memorable show Become popular on YouTube, Spotify and SoundCloud Get songs placed in film and television Earn royalties you didn’t know existed and reach your crowdfunding goals Musicians will not only be introduced to all the tools available today but will be shown how to effectively leverage them to actually make money. More important, they will develop the mindset to be aware of new advancements both online and in the real world and always stay in tune with a constantly evolving landscape. There has never been a better time to be an independent musician. Today, fans can communicate with their idols by simply picking up their phones, artists are able to produce studio-worthy content from their basement and albums are funded not by "record men" but by generous, engaged supporters. As result, How to Make It in the New Music Business is a must-have guide for anyone hoping to navigate the increasingly complex yet advantageous landscape that is the modern music industry.
Author: Ari Herstand
Publisher: Liveright Publishing
Category: Performing Arts
Practical information for artists trying to sell their work. Formatted in a workbook style with fill exercises and examples.
Crafting Effective Artist Statements and Promotional Materials: the Writing Guide for Visual Artists
Author: Vicki Krohn Amorose
Publisher: Luminare Press