Suchmaschinenoptimierung für Dummies

Author: Peter Kent

Publisher: Wiley-VCH

ISBN: 9783527703173

Category: Computers

Page: 316

View: 3520

Früher schaute man in die Gelben Seiten oder ins Lexikon, heutzutage ist die Recherche über's Internet für die meisten selbstverständlich geworden. Bei Suchmaschinen wie Google & Co. gut platziert zu sein, sollte daher auch zum Marketing einer jeden Firma gehören. Dieses Buch verrät, was man beachten sollte, was man tun und was man besser lassen sollte, um bei Suchmaschinen gut platziert zu sein.
Posted in Computers

Learn Search Engine Optimization

Beginners Guide to SEO

Author: Darren Varndell

Publisher: EZ Website Promotion

ISBN: 1312837284

Category: Computers

Page: 159

View: 8262

SEO E-Books for 2015 Have you ever wanted to learn how to tap into the vast stream of FREE traffic offered by Google and other major search engines but found it too complicated or confusing? Well you are not alone. If you have looked into Search Engine Optimization (SEO) techniques but failed to get the traffic your website deserves, you know that learning SEO can be confusing, especially for a beginner. There is a lot of "advice" available online, but much of it is out of date, too technical, or involves spammy software, techniques or services. Learn Search Engine Optimization brings you an easy to understand, step-by-step, beginner's guide to learning SEO, based on years of experience in the industry, and fully up to date for the SEO challenges that face webmaster's for 2015 and beyond. Learn Search Engine Optimization will show you what you can do safely in order to boost your search rankings, and outlines the practices you should avoid during the process
Posted in Computers

Using Computer Science in Online Retail Careers

Author: Carla Mooney

Publisher: The Rosen Publishing Group, Inc

ISBN: 1508175217

Category: Juvenile Nonfiction

Page: 80

View: 4295

Technology has changed the way that people shop. And those changes have brought with them new ways for retailers to interact with those customers, which requires businesses to hire more technologically savvy employees. This comprehensive guide to building a career in coding and online retail takes a look at how to get an education in the field, which types of businesses are hiring and why, and the different routes those aspiring to a career in online retail are taking on the path to success.
Posted in Juvenile Nonfiction

The Entrepreneur's Information Sourcebook

Charting the Path to Small Business Success

Author: Susan C. Awe

Publisher: ABC-CLIO

ISBN: 1598847864

Category: Business & Economics

Page: 285

View: 5751

For 21st-century entrepreneurs, this book provides the practical guidance they need to overcome the often intimidating challenges of starting, organizing, and running a new business effectively and efficiently. * 400 unique evaluative descriptions of print and electronic resources for initial start-up, creating a business plan, management, marketing, personnel and HR, and competitive analysis * Screenshots of important and useful web pages * A glossary of relevant terms and acronyms * An index provides access by author, title, subject, and webpage
Posted in Business & Economics

Die Kunst des SEO

Author: Eric Enge,Stephan Spencer,Jessie Stricchiola,Rand Fishkin

Publisher: O'Reilly Germany

ISBN: 3868993754

Category:

Page: 824

View: 3881

Geballte Expertise von vier namhaften SEO-Profis: Die Kunst des SEO vermitteln das Wissen, das Sie fur Aufbau und Durchfuhrung einer erfolgreichen SEO-Strategie benotigen. Die beschriebenen Methoden reichen dabei von einfachen bis hin zu anspruchsvollen Manahmen. Auch aktuelle Entwicklungen beim Suchmaschinenranking werden einbezogen, so zum Beispiel der Einfluss von Social Media und Nutzerbeteiligung auf die Suchergebnisse. Kurzum: Die Kunst des SEO ist ein umfassendes und fur alle SEO-Profis hochinteressantes Fachbuch. Ausgewahlte Stimmen zur Originalausgabe: "SEO-Expertise ist heute eine Grundvoraussetzung fur erfolgreiches Online-Business. Dieses Buch, das von vier der besten SEO-Praktiker geschrieben wurde, die es gibt, vermittelt alles, was man heute in diesem Bereich wissen muss." Tony Hsieh, CEO von Zappos.com und Autor des Bestsellers Delivering Happiness "Frei von Hype, reich an Fakten und vollgestopft mit Erkenntnissen, die unverzichtbar fur jeden sind, der SEO umfassend verstehen mochte." Seth Godin, Autor von We Are All Weird und anderen Buchern
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Rapidweaver 5 Beginner's Guide

Author: Joe Workman

Publisher: Packt Publishing Ltd

ISBN: 9781849692113

Category: Computers

Page: 362

View: 6578

This book is a step-by-step tutorial that includes all the project files and complete source code for all of the webpages created. Each tutorial has concise steps that will allow you to walk through them easily. Most tutorials will have an optional exercise for the more advanced users to take things to the next level. If you are a novice wanting to build your first website or an experienced user looking for a better way to develop your existing websites, then this book is for you. This book is perfect for iWeb users that are looking for something better. It's also great for advanced users who use applications like Dreamweaver and are looking for a simpler way to develop websites without sacrificing the ability to get into the code. Using this book, you can build entire websites without writing a single line of code. But if you know a little web programming then you will be able to take your websites to the next level.
Posted in Computers

Ultimate Affiliate Marketing with Blogging Quick Start Guide

The How to Program for Beginners and Dummies on the Web

Author: Kip Piper

Publisher: N.A

ISBN: 9781886522107

Category: Internet marketing

Page: 62

View: 936

*** Bestseller in Web Marketing ***Are you tired of struggling with making money online? Don't know where to turn? You know the secret is out there somewhere, but you can't figure it out?Your search is over The Ultimate Affiliate Marketing with Blogging Quick Start Guide: The How to Program for Beginners and Dummies on the Web, by Internet expert and entrepreneur Kip Piper, gives you the easy and proven step-by-step system to create a money-making affiliate marketing website that will bring you a steady stream of income. Once you learn this easy system, you can repeat it over and over to create multiple streams of Internet marketing income - the only true way to be financially successful on the Internet.NO previous experience is required Kip's affiliate marketing program system is clear and easy for Internet beginners and dummies.A must for every beginnner affiliate marketer, the Ultimate Affiliate Marketing with Blogging Quick Start Guide is the perfect launch point for your new Internet business and excellent to take your business to the next level on the web.Topics Covered3 Top Reasons for Not BloggingWho is Kip Piper?How I Started Blogging Built My First Blog Affiliate Marketing Website Does Blog Affiliate Marketing Work?What We Will CoverResearch & Choose Your NicheFind Sources of IncomeBuild Your Blog WebsiteYour Domain - Your Company NameDevelop ContentIncorporating Income LinksWash, Rinse, RepeatAbout The AuthorI come with over 20 years of experience building businesses on the Internet. That's right I've been on the Internet since 1993.I have worked with several hundred businesses, from entrepreneurs and small businesses to Fortune 100 companies, including 3M, Dell, Advanced Micro Devices (AMD), the University of Texas at Austin, and Hyundai Steel USA.NONE of my books are about making money online by clicking a button. All of that stuff you read online from the gurus is total garbage. There is no easy, fast way to make millions. Sorry. If that's what you're looking for, look elsewhere for people who will lie to you and take your money. I'm not going to do that.My passion is taking the mystery out of the Internet and explaining in clear, easy-to-understand terms how to make money online. I strive to inspire you and prove to you that you can do it, and show you the exact step-by-step process many others just like you have successfully used.Scroll up and grab your copy today. * * * * * * * * * * * *
Posted in Internet marketing

Factfulness

Wie wir lernen, die Welt so zu sehen, wie sie wirklich ist

Author: Hans Rosling,Anna Rosling Rönnlund,Ola Rosling

Publisher: Ullstein Buchverlage

ISBN: 3843717451

Category: Science

Page: 350

View: 3122

Es wird alles immer schlimmer, eine schreckliche Nachricht jagt die andere: Die Reichen werden reicher, die Armen ärmer. Es gibt immer mehr Kriege, Gewaltverbrechen, Naturkatastrophen. Viele Menschen tragen solche beängstigenden Bilder im Kopf. Doch sie liegen damit grundfalsch. Unser Gehirn verführt uns zu einer dramatisierenden Weltsicht, die mitnichten der Realität entspricht, wie der geniale Statistiker und Wissenschaftler Hans Rosling erklärt. Wer das Buch gelesen hat, wird • ein sicheres, auf Fakten basierendes Gerüst besitzen, um die Welt so zu sehen, wie sie wirklich ist • die zehn gängigsten Arten von aufgebauschten Geschichten erkennen • bessere Entscheidungen treffen können • wahre Factfulness erreichen – jene offene, neugierige und entspannte Geisteshaltung, in der Sie nur noch Ansichten teilen und Urteile fällen, die auf soliden Fakten basieren
Posted in Science

Start Your Own Net Service Business

Your Step-By-Step Guide to Success

Author: Entrepreneur Press

Publisher: Entrepreneur Press

ISBN: 1613080859

Category: Business & Economics

Page: 208

View: 6858

Today’s billion-dollar e-commerce industry, plug-and-play technology, and savvy web surfers are just few of the reasons why internet-related services are in high demand. There has never been a better time to build your net service business—let us help you get started! Detailing four of today’s hottest web service businesses, our experts show you how to take your enthusiasm for the internet and turn it into a lucrative business. Learn step by step how to apply the basics of building a business to your internet specialty, including establishing your business, managing finances, operations, and so much more. Plus, gain an inside edge with insights, tips, and techniques from successful net service CEOs and other industry leaders! • Choose from four of today’s hottest web services—web design, search engine marketing, new media, blogging • Discover your clientele and their needs • Build a virtual or traditional office setting and team • Create a business brand that gets noticed • Write a marketing plan that captures clients and creates referrals • Develop profitable partnerships • Boost profits by expanding your specialty or your business Gain an edge on all that the internet has to offer—start your net services business today!
Posted in Business & Economics

AdWords für Dummies

Author: Howard Jacobson,Howie Jacobson

Publisher: John Wiley & Sons

ISBN: 9783527704446

Category: Google

Page: 394

View: 3185

Das Internet bietet ungeahnte Werbemöglichkeiten für Unternehmen. Aber man muss sie auch zu nutzen wissen. Google AdWords ist ein cleveres Onlinemarketing-Tool, mit dem Sie Ihre Website für noch mehr Kunden attraktiv machen können. Der Onlinemarketing-Spezialist Howard Jacobson zeigt Ihnen von der Anmeldung über die Ausarbeitung einer Marketingstrategie bis hin zur ihrer Perfektionierung, wie Sie Google AdWords professionell nutzen und gewinnbringend einsetzen. Sie erfahren, wie Sie die richtigen Suchbegriffe auswählen, um Kunden anzulocken, wie Sie Ihren Markt erforschen, eine Direktmarketing-Strategie entwickeln und den Erfolg Ihrer Anzeigen analysieren und optimieren. Starten Sie durch mit 25 Euro Startguthaben - So wird Ihr Internetauftritt ein Erfolg!
Posted in Google

Get to the Top on Google

Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings - and Stay There

Author: David Viney

Publisher: Nicholas Brealey Publishing

ISBN: 1857885023

Category: Business & Economics

Page: 250

View: 357

A guide for businesses both large and small revealing how to improve search engine rankings, leads and sales.
Posted in Business & Economics

WordPress für Dummies

Author: Lisa Sabin-Wilson

Publisher: John Wiley & Sons

ISBN: 3527804986

Category: Computers

Page: 371

View: 2215

Gestalten Sie mit WordPress Ihre Website - auch wenn Sie keinerlei Vorkenntnisse haben! Profitieren Sie von Tausenden meist kostenlosen Design-Vorlagen, den WordPress-Themes. WordPress begann als einfache Weblog-Software und ist inzwischen das beliebteste System zur Gestaltung von Webseiten überhaupt. Dieser Entwicklung trägt dieses Buch Rechnung: Hier finden Sie Rat und Hilfe - als Blogger, als Webseiten-Designer, als Anfänger und als Umsteiger. Schritt für Schritt erfahren Sie, wie Sie Ihre Webseite oder Ihren Blog aufbauen, Bilder und Videos einbinden und vieles mehr.
Posted in Computers

Don't make me think!

Web & Mobile Usability: Das intuitive Web

Author: Steve Krug

Publisher: MITP-Verlags GmbH & Co. KG

ISBN: 3958457665

Category: Computers

Page: 216

View: 6081

Posted in Computers

Advanced Web Metrics mit Google Analytics

Praxis-Handbuch

Author: Brian Clifton

Publisher: MITP-Verlags GmbH & Co. KG

ISBN: 3826655664

Category:

Page: 503

View: 6218

Mit dem kostenlosen Google Analytics können Sie herausfinden, wie Sie das Optimum aus Ihrer Website herausholen. Der Google-Insider und Web-Analytics-Experte Brian Clifton zeigt ausführlich, wie Sie Google Analytics gezielt und effektiv einsetzen. Durch die richtige Interpretation und Analyse Ihrer Daten erhalten Sie ein unverzichtbares Werkzeug, um Ihrer Website den letzten Schliff geben zu können und den Erfolg zu steigern.
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How to Make, Market and Sell Ebooks - All for Free

Author: Jason Matthews

Publisher: BookCountry

ISBN: 1463002637

Category: Business & Economics

Page: 1

View: 3451

"...the best book, hands down for any author looking to self-publish." "...a refreshing change from the hard-sell type of internet marketing I'd been exposed to previously." "I would have given this book 10 stars if I could!" "...a must-have for anyone who aspires to self publish." "Now having read many more on the subject (there are many), I can say without question this is THE BEST ONE." Your one-stop guide for everything self-publishing. Save time, money, energy and sell ebooks. Discover the best ways to: Maximize Social Media and Online Platform. Create a Professional Blog Site. Design Ebook Covers. Format and Upload for Amazon, Smashwords, Barnes & Noble, Apple and other Retailers. Convert Documents to any Format (epub, mobi, pdf and more). Create a Professional Website. Rise with SEO (search engine optimization) in Google-Bing rankings. Sell from your own Sites with a system that runs on Autopilot. Make Paperbacks. Use PR (public relations) to drive Traffic to You. and much more. Plus you can do all these things for free! Packed with information, examples, over 250 links to sites and software to accomplish goals at retailers and your own websites. Simple enough for beginners and relevant to experts who could use extra guidance. Like ten books in one, the only source for everything to succeed. Updated for 2013. Subjects: sell ebooks, ebook business, publish ebooks, self-publishing, writers, writers reference, writing, e-publishing, book marketing, kindle, indie authors
Posted in Business & Economics

Ultimate Dating Guide

Author: Get Digital World

Publisher: Get Digital World

ISBN: 1387515322

Category: Family & Relationships

Page: N.A

View: 1266

Posted in Family & Relationships

#AskGaryVee

Ein Entrepreneur über Social Media, Selbstbewusstsein, Gewinnen. ...

Author: Gary Vaynerchuk

Publisher: FinanzBuch Verlag

ISBN: 3960920474

Category: Self-Help

Page: 400

View: 1795

Fast 50 Millionen aufgerufene Videos auf Youtube, 1,5 Millionen Follower bei Twitter, 2,2 Millionen bei Facebook, New York Times- und Wall Street Journal-Bestsellerautor – Gary Vaynerchuk ist einer der erfolgreichsten Social-Media-Gurus überhaupt. Seine Karriere liest sich wie ein modernes Märchen: Als Kind weißrussischer Einwanderer machte er aus dem Weingeschäft seines Vaters ein Millionen-Imperium – dank E-Commerce. Zusätzlich startete er seinen eigenen Video-Blog auf Youtube, den sich mittlerweile Millionen Gründer und Entrepreneure angesehen haben. In "#AskGaryVee" sind die nützlichsten und interessantesten Fragen des Video-Blogs mit Garys Antworten zusammengestellt und erweitert. Von erfolgreichen Twitter-Strategien für kleine Unternehmen über die Kunst, Promis für die eigene Marke zu gewinnen, bis hin zum wirksamen Launch neuer Produkte. Egal ob man sein eigenes Start-up gründet, in der Digitalbranche arbeitet oder in einer ganz klassischen Firma anheuert, "#AskGaryVee" ist das essenzielle Handbuch, um Großes zu leisten.
Posted in Self-Help

WordPress Absolute Beginner's Guide

Author: Tris Hussey

Publisher: Que Publishing

ISBN: 0133805174

Category: Computers

Page: 432

View: 1807

More than 70 million websites and blogs run on WordPress: it's the world's #1 web development tool. Now, you can make the most of WordPress without becoming a technical expert. WordPress Absolute Beginner's Guide is the fastest way to get comfortable and productive with WordPress and its most powerful tools. Whether you're new to WordPress or not, this practical, approachable book will show you how to do exactly what you want, one incredibly clear and easy step at a time - all explained with full-color illustrations. Leading WordPress instructor Tris Hussey provides step-by-step instructions for every task requiring more than one step. Screenshots and illustrations guide you through complex processes, so you'll never get lost or confused. You'll find friendly, patient, crystal-clear coverage that always respects your intelligence, and never patronizes you. Hussey covers all this, and much more: Understanding the mechanics of a WordPress website Installing WordPress yourself, along with the themes and plug-ins you want Using WordPress.com if you don't want to run WordPress on your own equipment Setting up your site right the first time, to avoid problems later Tweaking themes to make your site look perfect Integrating images and media Making your site mobile-ready Using basic search engine optimization techniques to get your site discovered Troubleshooting, maintaining, and performance-tuning your site
Posted in Computers