Software platforms are the invisible engines that have created, touched, or transformed nearly every major industry for the past quarter century. They power everything from mobile phones and automobile navigation systems to search engines and web portals. They have been the source of enormous value to consumers and helped some entrepreneurs build great fortunes. And they are likely to drive change that will dwarf the business and technology revolution we have seen to this point. Invisible Engines examines the business dynamics and strategies used by firms that recognize the transformative power unleashed by this new revolution -- a revolution that will change both new and old industries.The authors argue that in order to understand the successes of software platforms, we must first understand their role as a technological meeting ground where application developers and end users converge. Apple, Microsoft, and Google, for example, charge developers little or nothing for using their platforms and make most of their money from end users; Sony PlayStation and other game consoles, by contrast, subsidize users and make more money from developers, who pay royalties for access to the code they need to write games. More applications attract more users, and more users attract more applications. And more applications and more users lead to more profits.Invisible Engines explores this story through the lens of the companies that have mastered this platform-balancing act. It offers detailed studies of the personal computer, video game console, personal digital assistant, smart mobile phone, and digital media software platform industries, focusing on the business decisions made by industry players to drive profits and stay a step ahead of the competition. Shorter discussions of Internet-based software platforms provide an important glimpse into a future in which the way we buy, pay, watch, listen, learn, and communicate will change forever. An electronic version of this book is available under a Creative Commons license.
How Software Platforms Drive Innovation and Transform Industries
Author: David S. Evans,Andrei Hagiu,Richard Schmalensee
Publisher: MIT Press
Category: Business & Economics
Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders. Although matchmakers have been around for millennia, they’re becoming more and more popular—and profitable—due to dramatic advances in technology, and a lot of companies that have managed to crack the code of this business model have become today’s power brokers. Don’t let the flashy successes fool you, though. Starting a matchmaker is one of the toughest business challenges, and almost everyone who tries to build one, fails. In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze multisided platforms and discover their principles, and who’ve consulted for some of the most successful platform businesses in the world, explain how matchmakers work best in practice, why they do what they do, and how entrepreneurs can improve their chances for success. Whether you’re an entrepreneur, an investor, a consumer, or an executive, your future will involve more and more multisided platforms, and Matchmakers—rich with stories from platform winners and losers—is the one book you’ll need in order to navigate this appealing but confusing world.
The New Economics of Multisided Platforms
Author: David S. Evans,Richard Schmalensee
Publisher: Harvard Business Review Press
Category: Business & Economics
Apps sind ein boomender Wirtschaftsfaktor, obwohl sie regelmäßig unentgeltlich vertrieben und damit verschenkt werden. Diese Arbeit geht der Frage nach, ob und wie die App-Marktplätze als "Gatekeeper" und Initiatoren des Geschäftsmodells in der App-Ökonomie des Schenkens für bösartige oder unsichere Apps der Anbieter haften müssen. Dies erfolgt am Maßstab der ökonomischen Analyse des Rechts, die das Recht mittels wirtschaftswissenschaftlicher Methoden so gestalten möchte, dass es die Gesamtwohlfahrt maximiert und die knappen Ressourcen optimal ausnutzt.
Eine rechtsökonomische Analyse zur Haftung von App-Marktplätzen
Author: Nils Lölfing
Publisher: LIT Verlag Münster
Eine Untersuchung des kartellrechtlichen status quo, sowie der Notwendigkeit und der Verfassungsmäßigkeit potentieller Maßnahmen de lege ferenda
Author: Jakob Bünemann
The material and cultural world in which we now live perhaps represents the end of a process created out of the Enlightenment and the Industrial Revolution. The battles fought over class, ideology and language are represented most clearly in the explosion of new building types during the Century of Revolutions. Lavishly illustrated with photographs, drawings, maps and plans, Buildings and Power analyses architectural form, function and space to explore the reproduction and the subversion of power in the modern city.
Freedom and Control in the Origin of Modern Building Types
Author: Thomas A. Markus
This book reviews recent progress in the theory of oligopoly and market leadership and provides new results on the theory of Stackelberg competition and Nash competition with strategic investment under endogenous entry. These theories are applied to models of competition in quantities, prices and to patent races. The results are used to propose a new approach to competition policy and issues of the abuse of dominance.
A Theory of Market Leaders and Its Policy Implications
Author: Federico Etro
Publisher: Springer Science & Business Media
Author: Peter MAURICE (M.A., Fellow of Jesus College, Oxford.)
Discusses the use of online information resources and problems caused by dynamically generated Web pages, paying special attention to information mapping, assessing the validity of information, and the future of Web searching.
Uncovering Information Sources Search Engines Can't See
Author: Chris Sherman,Gary Price
Publisher: Information Today, Inc.
Der erste Roman der Pulitzer-Preisträgerin Jennifer Egan ist ein beklemmendes Buch über Trauer, Tod und Schuld. Nur ein paar Postkarten sind Phoebe von ihrer großen Schwester Faith geblieben, die 1970 in Italien ums Leben kam. Unfall? Mord? Selbstmord? Phoebe will die Wahrheit herausfinden und begibt sich von San Francisco aus auf eine Reise nach Europa: von Amsterdam über Paris und München bis ins italienische Corniglia in eine Zeit hinein, in der eine Generation, berauscht von Drogen und dem Ideal der freien Liebe, an eine bessere Zukunft glaubte und die Welt aus den Angeln heben wollte. »Wenn es Gerechtigkeit auf dieser Welt gäbe, so dürfte es niemandem erlaubt sein, ein Debüt von derartiger Schönheit und Vollendung zu schaffen.« The New York Times Book Review »›Die Farbe der Erinnerung‹ gleicht dem zart leuchtenden Grün eines Frühlingserwachens, hinter dem der Winter einer turbulenten, unbegriffenen Zeit liegt.« Ulrich Greiner, Die Zeit
Author: Jennifer Egan
Publisher: S. Fischer Verlag
Use the internet like a real spy. Untangling the Web is the National Security Agency's once-classified guide to finding information on the internet. From the basic to the advanced, this 650-page book offers a fascinating look at tricks the "real spies" use to uncover hidden (and not-so-hidden) information online. Chapters include: Google hacks Metasearch sites Custom search engines Maps & mapping Uncovering the invisible internet Beyond search engines: Specialized research tools Email lookups Finding people Researching companies A plain english guide to interworking Internet toolkits Finding ISPs Cybergeography Internet privacy and security ....and over a hundred more chapters. This quote from the authors hints at the investigative power of the techniques this book teaches: Nothing I am going to describe to you is illegal, nor does it in any way involve accessing unauthorized data, [...but] involves using publicly available search engines to access publicly available information that almost certainly was not intended for public distribution. From search strings that will reveal secret documents from South Africa ( filetype: xls site: za confidential ) to tracking down tables of Russian passwords ( filetype: xls site: ru login ), this is both an instructive and voyeuristic look at how the most powerful spy agency in the world uses Google.
The NSA's Guide to Gathering Information on Google
Publisher: Peter Young
Collins Modern Classics are relaunched in gorgeous new covers bringing these timeless story to a new generation.
Author: Beverley Nichols
Publisher: HarperCollins UK
Category: Juvenile Fiction
Author: Ralph Ellison
Category: African American men
Polish Forests and Other Drawings
Author: Joshua Neustein
Analyzes the purchasing psychology of the modern consumer, provides information business managers can incorporate into a successful marketing program, and shows how to identify potential markets
American consumers inside and out
Author: Robert B. Settle,Pamela L. Alreck
Publisher: John Wiley & Sons Inc
Category: Business & Economics
Memoirs of a Working Life in Aircraft Design Encompassing a Span from Biplanes to Concorde-Bristol Fashion
Author: Archibald Russell (Sir.)
Books for All Kinds of Readers ReadHowYouWant offers the widest selection of on-demand, accessible format editions on the market today. Each edition has been optimized for maximum readability, using our patent-pending conversion technology. We are partnering with leading publishers around the globe to create accessible editions of their titles. Our goal is to have accessible editions simultaneously released with publishers' new books so that all readers can have access to the books they want to readtoday.
Author: Bret Harte